Remember back in the days when planes spread campaigning messages by throwing thousands of leaflets out of planes? Today Moniker & Mozilla present you the digital equivalent.
The first application of the tool was used for the #fixcopyright campaign in May 2017 ➝ The EU’s current copyright framework – developed for a time before the Internet – can stymie innovation, preventing entrepreneurs from building on existing data or code. It can stifle creativity, making it technically illegal to create, share and remix memes and other online culture and content. Mozilla spreads the word about a possible change in copyright law that will affect all of us.
The idea to drop leaflets from the air to spread a political message stems from historical methods of leaflet bombs ➝ Filling a bomb with millions of sheets of paper and dropping them from the air so that big regions on the ground get covered with these leaflets and the messages get spread.
Today campaigning is not bound to physical restrictions anymore, with digital tools one can reach nearly every single soul on the planet. With paperstorm.it we cover the virtual surface of planet earth with sheets of printed paper.